My Secure Advantage

Transform Your Employees'
Financial Well-being
with MSA!

For more than 35 years, our financial well-being coaches have transformed the lives of 1.3 MILLION members. We are unbiased. We don't sell products. We coach with compassion. We restore hope. And through our clinically validated methodology, we guarantee our results. Are you ready to tackle your organization's financial well-being goals and improve profitability?

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Life changing outcomes that speak for themselves.

People working with an MSA Money Coach report being notably happier and less stressed.


Average improvement in financial well-being 


Average hours of increased workplace productivity per week 
I no longer feel overwhelmed. My Money Coach helped me look at my finances from a new perspective, and I feel more in control.
Gladys Kanyinda


Average decrease in negative health impacts 

54 pts

Average improvement in credit score 


Average increase in retirement contribution from annual salary 


Average increase in monthly discretionary income 


Average reduction in debt 


Average increase in emergency savings balance 

My Secure Advantage, Inc., January 2023. Based on MSA member self-reported data, when working with a coach on this specific issue, from 1/1/21 - 12/31/22.

Technology and empathy driving positive change.

With over 1.3 million coaching sessions under our belts, we've learned a thing or two about driving impact for members. That's why we couple certified, tenured experts with easy-to-use digital tools to help members improve their financial lives.

Our Approach

Money Coaching

Averaging 20+ yrs. experience, coaches get to know members & their story, providing support & accountability, free from judgment and bias.

Digital Tools

A personalized digital experience delivers actionable short and long-term goals with guided program resources and self-help tools.


Providing webinar and in-person education across an expansive list of classes, MSA covers virtually every life event and financial topic.

A few of MSA’s partners in financial well-being

Schedule a discovery call to learn more.

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